I created these social ads with Curious Jane–a franchise agency–for the DryBar brand. The goal was to inform prospective salon owners of the franchise ownership opportunities that are available to them with DryBar. We had a fun library of photos to use and strong brand guidelines to follow in order to make these strong from a brand awareness and messaging standpoint. My job was to design the best type-treatment for each headline, find the best layout and to select the best photo for the copy and ad ratios.
Client: Curious Jane + Wellbiz Brands
Creative Director: Meredith Pratt
Creative Director: Meredith Pratt